<div id="buzzsprout-player-16230154"></div><script src="https://www.buzzsprout.com/2431005/episodes/16230154-ep-39-unlocking-the-secrets-to-a-successful-massage-therapy-practice-with-cindy-slack.js?container_id=buzzsprout-player-16230154&player=small" type="text/javascript" charset="utf-8"></script>In this episode, Cindy Slack shares her journey in the massage therapy industry, beginning in 1999. She discusses how she navigated the challenges of starting out when massage therapy was less popular and the limited options for employment pushed her towards becoming a business owner. Cindy introduces her innovative software solutions, Body Work Buddy and Body Work Media, which help massage therapists with online scheduling, client management, and social media content automation. Throughout the episode, Cindy emphasizes the importance of organization, continual learning, and maintaining a balance between practicing massage and managing the business side of things.
In this episode, Julie and Cindy discuss:
- Successful massage therapy practice
- BodyWorkBuddy online scheduling tool
- Marketing tips for massage therapists
- Innovative social media strategies
- Continuous learning in massage therapy
Timestamps:
00:00 Introduction
01:07 Early Career Challenges
02:32 Becoming a Business Owner
06:30 Developing BodyWorkBuddy
09:15 BodyWork Media and Social Media Tips
17:05 The Importance of Continuous Learning
22:03 Community and Mentorship
29:25 Final Thoughts and Wrap-Up
More about Cindy Slack
Learn more about www.bodyworkmedia.com
Check out www.bodyworkbuddy.com
I’ve been a massage therapist since 1999. I still maintain a private practice today, specializing in ashiatsu. In 2009, I co-founded Bodywork Buddy Massage Software, and have spent the last 14 years helping massage therapists run their business smoothly and effortlessly with simple-to-use tech for online scheduling and practice management. My latest adventure is a merging of my tech expertise, tools, and marketing experience gained from both my private massage practice and massage software business to create the seamless digital marketing tool of Bodywork Media which includes automated social media posts for massage therapists.
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